What Is The Makeup of a Confident Woman?

When I was in my teens and 20s, I rarely wore makeup. Unless it was a special event, such as my wedding day, I was fortunate that I didn’t need it. Plus, I knew enough to know that I didn’t have the skills to apply makeup properly and I had no interest in learning them, so I didn’t bother.

But as I’ve gotten older, my skin has lost that youthful glow. While overall it’s in good condition, it’s gotten blotchy, my eyes seem smaller, and my lips are thinner. Welcome to your 40s.

 The Makeup of a Confident Woman. The Science of Beauty, The Gift of Time, and The Magic of Putting Your Best Face Foward by Trish McEvoy

So makeup has become more of a necessity for me to feel good about myself when I leave the house. I feel more confident when I take the time to apply makeup.

Well, Trish McEvoy is the author of The Makeup of a Confident Woman and her mission is to help women exude confidence, and makeup is the tool Trish uses.

"Everyone of us needs something to help us sail through the day and make it better. Makeup has been that instrument for me and it can be yours, too."

Her belief is that when you feel confident about how you look, that confidence will show in your body language, your attitude, and your mood. Others will be able to perceive it.

“No sooner do you love what you see in your face in the mirror than your entire mentality changes and suddenly you’re practicing other habits that culminate in a better, more beautiful you.”

She acknowledges that some women don’t want to bother with makeup or feel they don’t need it.

“What does feeling your best mean? Maybe you wouldn’t ordinarily include makeup in that definition, but I’m asking you right now to challenge yourself. Invest the time to put on your makeup using my system and see what happens.”

McEvoy starts the instructive part of the book by going over the basics of skincare and the tools you need to apply makeup with skill.

Next, she asks you to identify your Beauty ID.

  • Level 1 is someone who uses few products, spends minimal time on makeup, and even skips makeup altogether some days. This is me.

  • Level 2 is someone who won’t leave the house without makeup and feels that makeup enhances and defines their look.

  • Level 3 is someone for whom makeup is a creative outlet. They enjoy playing with makeup, experimenting with new looks, and they own a lot of makeup products.

You may be at different levels at different times in your life but overall, there is likely one with which you most identify.

Then she gets to the tutorials.

There are 8 steps to each level of makeup but obviously, you don’t have to go through all 8 steps. You may not need them.

1. Brighten and Prime Upper Eyes
2. Eyeliner and Color
3. Lash Enhancement
4. Under Eyes
5. Even Skin
6. Face Color
7. Brown Enhancement
8. Lip Enhancement 

There are six women of varying ages and ethnicities that she takes through all eight steps. It starts with a before and after picture of the model. Then McEvoy does a Level One look (the minimal look) and walks you through all eight steps. Next, on the same women, she does a Level 2 look, again with the eight steps. Finally, same woman, a Level 3 look, and all eight steps. 

After those extensive tutorials, there are an additional six models that she uses to address specific beauty concerns that you can correct with makeup, such as uneven lips, thin lashes or drooping eyelids.

That section was most interesting to me because McEvoy used one particular model, Valerie, who was in McEvoy’s first book when Valerie was 20. Then we get to see Valerie again in this book at age 30 and McEvoy explains how Valerie’s look has changed and so her makeup needs change as well. 

The photography throughout the book is well-done and it’s easy to see how the makeup is being applied so you can use the same technique on yourself. 

What did I learn?

My eyes tend to be dark so learning how to brighten the eye area (page 66) and create that Triangle of Light (page 134) has been super helpful. (Not that I make use of it every day—remember I’m a Level One kind of girl.) Right now, I’m experimenting with different under-eye makeup products and brands. (Any suggestions?)

I also learned how to create a fuller lash line by using a gel liner at the base of my lashes (page 87). This has been my favorite tip and one I put into practice just about every day that I wear makeup.

Have you read The Makeup of a Confident Woman? What did you find helpful? Let me know in the comments.

If you haven’t read it and need help with your makeup, you can get your copy of The Makeup of a Confident Woman at Amazon.